Part of a tightly-integrated Web and TV strategy, aimed at teens twelve to seventeen, for the Washington State Department of Health, this site gets kids actively involved in the fight against tobacco use.
The campaign engages a notoriously hard-to-reach target audience on a deep, participatory level by driving kids to NoStankYou.com, where they earn free branded T-shirts in return for spreading anti-tobacco messages (each activity is worth one point; three points earns a T-shirt). Kids can then submit photos of themselves, in the specific poses needed for future TV commercials, wearing No Stank You T-shirts.
Read MoreLOS ANGELES – August 30, 2007 – UNITED FUTURE, the interactive division of full-service marketing ideas agency WONGDOODY, announced the launch of the broadband home of The Westside Eclectic, a Los Angeles-based improv school and live comedy venue.
Read MorePHOENIX--(BUSINESS WIRE)--To create excitement for their upcoming 2008 “Magic As Ever” World Tour, the Harlem Globetrotters have named WONGDOODY as the team’s creative agency of record.
WONGDOODY will handle all of the Globetrotters’ creative efforts for the 2008 Tour, including TV, print, radio, Internet and outdoor advertising. New Globetrotters CEO Kurt Schneider and WONGDOODY Chairman/Creative Director Tracy Wong will renew a relationship developed when Schneider ran marketing at FOX Sports Net.
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