
In launching the new animated series “Neighbors From Hell,” TBS wanted to create some disruptive online promotions. The Phone Call From Satan idea was designed to encourage users to send a custom message to their friends’ phones, congratulating them on the underhanded deeds that they have done. In the first week, usage doubled day over day, and more than 30,000 customized messages were sent, much to the amusement of fans and the network.
The Epson “Great American Movie Night” campaign wrapped over Memorial Day weekend. The six-week campaign, promoting the Epson MovieMate 60 projector, was aimed at getting friends and families together to watch movies in the great outdoors.
The campaign consisted of online banners, search, a Facebook fan page and a Twitter feed that all drove to the microsite. Once at the site, users could learn more about hosting their own movie night and register to win an Epson MovieMate 60 projector and a $2,500 backyard theater makeover. The campaign outperformed all projected metrics by 266%, and had more than 28,000 entrants in just six short weeks. Sweepstakes submissions resulted in seven projector winners and one lucky recipient of a backyard makeover.
No longer can you separate technology from marketing.
Platforms
eCommerce & fulfillment
Content management (CMS) / Web publishing
Consumer relations (CRM) integration
Disciplines
Application Development
Systems architecture & database design
Software quality assurance (SQA)
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An experiment in mobile technology, this application allows the user to shop and purchase products in a simple and easy-to-use interface.
And the best part about this application is that while it's custom-designed for the iPhone, it's not an application, but an HTML-based website using browser detection. Mobile applications can be simplified in this way, lowering development time and costs.
Born out of an advertising concept to promote big ideas, the Vertical Farm design we created has opened doors and minds to the possibility of really creating a farming industry in overcrowded urban environments.
The vertical farm design concept developed by United Future led to some of the leading environmental scientists in the country contacting us. They confirmed that the wind-powered heating system combined with hydroponic farming technology might just be the key to making this design a feasible reality. The vertical farm has been published in more than 50 magazines and newspapers worldwide, and is currently under consideration at several institutions dedicated to making the world a better place.
Today's television viewer is more evolved than ever. We don't just watch TV anymore; we multi-task and communicate with each other in order to enhance our viewing experiences.
ChatMeTV is a new concept in live chat, which allows users to find their favorite shows and chat with other viewers while the show is on. Since a recent report showed that 60% of Americans are using the Internet and watching TV at the same time, the market is perfect for an application that marries the two. Launching in the summer of 2010, Chatme.tv is poised to take advantage of this trend.